Your success is our business.

To us, every business under our advisory is part of our team, our affiliate, we place our utmost concerns towards the needs of your business, ensuring plans to coincide with goals, pinpointing hidden problems and providing precise solutions.

Trusted since 2014

Ever since its establishment in Johor, Malaysia, AFA has adhered to the highest standards in providing comprehensive accounting, auditing, tax, and consulting services to multinational businesses, employing a methodology that identifies the context and foundations of each business structure before exploring solutions. Our goal is to provide a clearer and broader perspective on future investments for all businesses operating in Southeast Asia.

Trusted by clients from Johor Bahru, Singapore and Australia since 2014.
Certified ISO/IEC 27001.

ISO/IEC 27001 Certified

AFA holds the certification of ISO/IEC 27001:2022 to provide quality information security, cybersecurity, and privacy protection. We believe that trust is established through reputation and recognition from our continuous efforts to fulfil our promises.

Our Vision

Accountants for All. Together, we strive for market leadership.

Our Mission

AFA aims to provide the best solutions for clients and offer professional and personal development opportunities to achieve market leadership.

Our Market

From small family-owned businesses to large corporations, we are dedicated to fully supporting our clients in achieving tax compliance tailored to their specific needs.

We're right by your side.

Let us streamline your business, so you'll have more time to focus on what truly matters.

Our Team

Felix AFA profile picture

Fields of Expertise

Corporate Tax
Financial Management
Advisory

Region | Singapore, Malaysia

Felix

 CA(M) | CA(S) | ACCA(UK)

 ASEAN CPA Regional Partner

Felix holds an ACCA qualification and a Bachelor’s in Accounting from Oxford Brookes University. With over sixteen years of experience at Shell Malaysia, KPMG Malaysia, and EY Singapore, he specializes in financial reporting, corporate tax, and business advisory. His strategic insights support both multinational and growing businesses in achieving financial clarity and compliance.


 Industries

Manufacturing (MFG), Construction & Real Estate, Logistics & Trading, Automotive & Engineering, Investments & Holdings, Healthcare & Wellness, Education & Training

Martin Tan AFA profile picture

Fields of Expertise

Financial Reporting
Personal & Indirect Tax
Business Advisory

Region | Malaysia

Martin

 BA

 Partner

With thirteen years of industry experience, Martin provides specialized services in business restructuring. A graduate of Tunku Abdul Rahman University College, he helps businesses maintain corporate compliance and manage transitions effectively, particularly for SMEs and private entities.


 Industries

Food & Beverage (F&B), Property Agency, Investments & Holdings, Healthcare & Wellness, Education & Training

Tzy Liang AFA profile picture

Fields of Expertise

Financial Management
Personal & Indirect Tax
Business Advisory

Region | Singapore, Malaysia

Tzy Liang

 CA(M) | ACCA(UK)

 Partner

Tzy Liang is a Chartered Accountant with fourteen years of experience in SME-focused financial services across Singapore and Malaysia. He holds ACCA accreditation and a Diploma in Accounting from Tunku Abdul Rahman College. His expertise lies in financial management, personal and indirect tax, and practical business advisory for sustainable growth.


 Industries

Professional Services, Retail & E-Commerce, Healthcare & Wellness, Education & Training,Food & Beverage (F&B), Investments & Holdings

Teh Moon Chen AFA profile picture

Fields of Expertise

Financial Management
Personal Tax
MIDA Tax Applications

Region | Malaysia

Moon

 ADVDIP

 Malacca Branch Partner

Moon holds an Advanced Diploma in Financial Accounting from Tunku Abdul Rahman College. She brings ten years of experience from listed companies and digital-focused businesses such as Cititel Group and SVO WeGroup. Her focus is on financial management, personal tax planning, and MIDA tax applications, helping businesses tap into strategic incentives for growth.


 Industries

Healthcare & Wellness,Professional Services,Retail & E-Commerce,Trading, Food & Beverage (F&B)

 

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